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Bijal Jewellers is a business built on family. Nobody is prouder of this than Vinod Pala, the company’s founder and owner. He has come from humble beginnings to prove that with passion, expertise and tradition a remarkable brand can be built.

Having become a qualified goldsmith in Nairobi, Kenya, Vinod moved into watchmaking and jewellery. With his skills and obvious natural talent in the position he became highly regarded by internationally regarded jewellery brands. Rolex won the race for his abilities and Vinod impressed during his time there.

Everything seemed to be going well, but following political unrest in the area, Vinod and his wife Pala, moved to Leicester to pursue their dreams. With the support of their friends and families their dreams were quickly realised. In 1982 Bijal Jewellers was founded. The jewellery shop, named after their daughter, flourished and over thirty years later continues to boom.

The shop, like many other independent companies, started with a small budget but with a business model focussed on customer satisfaction and after care, their business became a valued part of the community.

Throughout the history of Bijal Jewellers they have proven that high quality products coupled with high quality service really does pay off. As the company has grown it has inspired generations and created a new found excitement about watches and jewellery in Leicester and the surrounding areas.

Vinod and Pala should be proud of their achievements to date. Bijal Jewellers has not only become a ‘one-stop-shop’ for all watch and jewellery queries but the cornerstone of a thriving community.

We are Leicester’s finest family run jewellery store. With over 30 years of experience, we pride ourselves on customer satisfaction. Our jewellery is exclusive and unique, giving our customers the opportunity to enjoy only the highest quality products.

We pursue excellence. This passion has seen us inspire a generation and our customer base continues to grow. Our personal service and beautiful array of products have lit up weddings, engagements, birthdays, christenings and many more special occasions.

In addition to our stunning products we offer a repairs service that is second to none. With an experienced, approachable and professional team of staff, our ‘one-stop’ jewellery shop is valued by all. As a family run company we dedicate our time to our customers. Our after care and post sale service is a hallmark of our quality. We always go the extra mile.

If you are looking for a personable, individual service then choose Bijal Jewellers for all your jewellery needs.